By Grey Lee
Julia Mejia is the new Outreach & Communications Manager for the USGBC MA Chapter. She will be responsible for coordinating our outward messaging to prospective members and sponsors.
Julia obtained a Bachelors degree from Mount Ida College and developed an expertise in community engagement, marketing and communications. Julia’s previous employment includes Communication/Engagement Strategist at the Center for Social Policy at UMass Boston, where she designed and implemented messaging strategies to promote their efforts.
Prior to that, Julia served as the Campaign Manager for MTV Networks where she successfully launched a national multi-media grassroots effort for political engagement. Julia also wrote, produced and developed creative content for MTV’s hit series True Life, My Super Sweet 16, MADE as well as various award-winning news and documentary specials.
In addition to MTV, Julia has also worked on national marketing campaigns for numerous companies such as the Advertising Council, Proctor & Gamble, Miller Lite, Verizon Wireless, Frito-Lays, Paramount, Sprint and many others.
Julia’s remarks:
“I bring my experience both in the private sector and in community based work to this endeavor. This results in new thinking about how to engage others, and how to effectively identify and build on their interests and needs. In addition, marketing and public relations naturally involves community outreach and engagement; these are skills I have honed over the past fifteen years. I look forward to working closely with our membership to inform, influence and inspire others to be innovative with intent.”
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